Glossary

Page View

A page view will be counted in web analytics and is useful to understand if there are any changes in the page like the way information is presented. Page views are considered when determining the approximate revenue that could be gained from a banner ad on a particular site and the cost of advertising on sites that have a high number of page views will be more expensive than advertising on a site with a low number of page views.

It is an important metric to be considered in Internet marketing and in advertising. Content will be tweaked with SEO in order to gain the most possible page views and possible paid search rankings will be made.