Social Referrals

Social referrals happen spontaneously or by design. If a website build a loyal enough following, people will spontaneously share information and links to their products and services. It can also be caused by giving benefits to the visitors who share the links or provide other forms of social referrals. Those kind of referrals have a very good chance of success as they are usually shared with friends and families of the customer and thus receive additional credibility boost.